Immersive Multimedia Cases That Get Your Students Talking
Breakout Originals are interactive case studies crafted by leading academics. Our AI evaluates conversations, delivering professors actionable insights on student comprehension and critical thinking. Ignite your students’ curiosity with conversations that start on our platform and come alive in your classroom.
Preferred by Professors & Students
“I noticed some students participating in our debrief that had never participated before—it was great!”
Robert Seamans, Ph.D
Professor of Management & Organizations
Teaching Plans
Our teaching plans are out-of-the-box syllabi made of Breakout Originals, created by our Academic Advisory Board. These plans offer a clear roadmap with objectives, content, methods, and assessments – giving you the structure and insights to deliver an impactful course, no matter where you're teaching.
Strategy
14 Modules | 13 Experiences
Myles Shaver
Professor, Curtis L. Carlson Chair in Corporate Strategy
University of Minnesota Carlson School of Management
Leadership
6 Modules | 5 Experiences
Noah Askin
Associate Professor of Organization and Management
UCI Paul Merage School of Business
Organization & Management (Coming Soon!)
1 Module | 1 Experience
Corinne Bendersky
Professor and Area Chair of Management and Organizations
UCLA Anderson School of Business
Marketing
8 Modules | 8 Experiences
Kelly Goldsmith
Professor of Marketing, E. Bronson Ingram Chair and Marketing Area Coordinator
Vanderbilt University
Entrepreneurship
9 Modules | 9 Experiences
Olav Sorenson
Joseph Jacobs Chair in Entrepreneurial Studies; Professor of Strategy; Faculty Director, Price Center for Entrepreneurship & Innovation
UCLA Anderson
All Experiences
Our Experiences offer immersive, hands-on learning opportunities designed to engage students and enhance their understanding of course material. Created by top educators, these Experiences combine real-world scenarios with interactive activities to bring academic concepts to life.
Filter by Discipline
A24
Beyond the Blockbuster
By: Doug Thomas
- Disruptive Entrepreneurship Strategy
- Strategic Brand Identity
- Expansion into New Markets
Alternative to
Snapple
Deighton
HBS: Snapple – Deighton, 1999
Abercrombie & Fitch v. Victoria’s Secret
Two Sides of the Same Coin
By: Ryan Hamilton
- Customer Needs
- Rebranding Strategy
- Lifestyle Branding
Alternative to
Mountain Dew: Selecting New Creative
Holt
HBS: Mountain Dew – Holt, 2001
Public Storage v. Life Storage
Storage Wars
By: Victoria Javine
- Merger and Acquisition Tactics
- Hostile Takeovers
- Qualitative and Quantitative M&A Synergies
Disney Parks Pricing
Mickey's Money Moves
By: Kelly Goldsmith
- Market Segmentation Strategies
- Pricing Models
- Brand Image
Zara
Growing Pains
By: Doug Thomas
- Vertical Integration
- Market Response
- Corporate Integrity
Alternative to
Business Intelligence Strategy at Canadian Tire
Haggerty & Meister
Ivey: Business Intelligence Strategy at Canadian Tire – Haggerty & Meister, 2003
Disney Parks Pricing
Mickey's Money Moves
Link Copied to Clipboard
Description
This case explores the evolution of Disney’s pricing strategies at its parks. Over the past 70 years, Disney Parks have struggled with crowd management and guest satisfaction. Several reservation systems as well as incentivized loyalty programs were introduced throughout the years to improve guests’ experiences. Genie+ introduced Disney's latest pricing approach, diverging from FastPass+, which was complimentary with park admission, by charging guests a fee for advanced attraction reservations. This shift aimed to streamline guest experiences while generating additional revenue for the park. However, uncertainties persisted regarding its effectiveness, including long standby lines for non-users, additional charges, and an overall worse experience for most guests. This prompted debates on Genie’s overall impact and resulted in even further iterating on the system.
Key Concepts
- Market Segmentation Strategies
- Pricing Models
- Brand Image
Kelly Goldsmith
Vanderbilt
Emma Dodi
Vanderbilt
Immersive Multimedia Cases That Get Your Students Talking
Breakout Originals are interactive case studies crafted by leading academics. Our AI evaluates conversations, delivering professors actionable insights on student comprehension and critical thinking. Ignite your students’ curiosity with conversations that start on our platform and come alive in your classroom.
Filter by DisciplineDiscipline
Marketing
Mergers and Acquisitions
Accounting
Strategy
Technology Management
Product Management
Ethics & Social Enterprise
Supply Chain Management
International Finance
International Management
Entrepreneurship
Finance
AI
Communications
Operations Management
Human Resources Management
International Business
Leadership
Labor and Management Relations
Organizational Behavior
Economics
Strategic Management
General Management
Teaching plans
Our teaching plans have been designed by our Academic Advisory Board to provide a structured roadmap for courses, outlining objectives, content, methodologies, and assessments. They ensure clarity, consistency, and efficient learning, making the educational journey coherent and goal-oriented for both professors and students.
Recent Original Breakouts
Top Rated Original Breakouts
Disney Parks Pricing
Mickey's Money Moves
Link Copied to Clipboard
Description
This case explores the evolution of Disney’s pricing strategies at its parks. Over the past 70 years, Disney Parks have struggled with crowd management and guest satisfaction. Several reservation systems as well as incentivized loyalty programs were introduced throughout the years to improve guests’ experiences. Genie+ introduced Disney's latest pricing approach, diverging from FastPass+, which was complimentary with park admission, by charging guests a fee for advanced attraction reservations. This shift aimed to streamline guest experiences while generating additional revenue for the park. However, uncertainties persisted regarding its effectiveness, including long standby lines for non-users, additional charges, and an overall worse experience for most guests. This prompted debates on Genie’s overall impact and resulted in even further iterating on the system.
Key Concepts
- Market Segmentation Strategies
- Pricing Models
- Brand Image
Kelly Goldsmith
Vanderbilt
Emma Dodi
Vanderbilt
Immersive Multimedia Cases That Get Your Students Talking
Breakout Originals are interactive case studies crafted by leading academics. Our AI evaluates conversations, delivering professors actionable insights on student comprehension and critical thinking. Ignite your students’ curiosity with conversations that start on our platform and come alive in your classroom.
Filter by DisciplineDiscipline
Marketing
Mergers and Acquisitions
Accounting
Strategy
Technology Management
Product Management
Ethics & Social Enterprise
Supply Chain Management
International Finance
International Management
Entrepreneurship
Finance
AI
Communications
Operations Management
Human Resources Management
International Business
Leadership
Labor and Management Relations
Organizational Behavior
Economics
Strategic Management
General Management
Teaching plans
Our teaching plans have been designed by our Academic Advisory Board to provide a structured roadmap for courses, outlining objectives, content, methodologies, and assessments. They ensure clarity, consistency, and efficient learning, making the educational journey coherent and goal-oriented for both professors and students.
Recent Original Breakouts
Top Rated Original Breakouts
Disney Parks Pricing
Mickey's Money Moves
Link Copied to Clipboard
Description
This case explores the evolution of Disney’s pricing strategies at its parks. Over the past 70 years, Disney Parks have struggled with crowd management and guest satisfaction. Several reservation systems as well as incentivized loyalty programs were introduced throughout the years to improve guests’ experiences. Genie+ introduced Disney's latest pricing approach, diverging from FastPass+, which was complimentary with park admission, by charging guests a fee for advanced attraction reservations. This shift aimed to streamline guest experiences while generating additional revenue for the park. However, uncertainties persisted regarding its effectiveness, including long standby lines for non-users, additional charges, and an overall worse experience for most guests. This prompted debates on Genie’s overall impact and resulted in even further iterating on the system.
Key Concepts
- Market Segmentation Strategies
- Pricing Models
- Brand Image
Kelly Goldsmith
Vanderbilt
Emma Dodi
Vanderbilt